Communities Mobilizing for Change
On Alcohol
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CONSTRUCTION
Communities Mobilizing for Change on Alcohol(CMCA) is a nationally recognized
program which uses community organizing strategies to reduce youth access to alcohol
CMCA employs strategies to address legal, institutional, social, and health issues in
order to reduce youth alcohol use by eliminating illegal alcohol sales to youth by retailers
and obstructing the provision of alcohol to youth by adults.

The program involves motivating community members to seek and achieve changes in
local public policies and in the practices to reduce alcohol access to youth.

PROVEN RESULTS
  • Reductions of older youth (18-20 yr olds) supplying alcohol to younger teenagers
  • Youths 18-20 are less likely to try to buy alcohol, drink in a bar, or consume
    alcohol.
  • Arrests for driving under the influence of alcohol declines significantly among 18-
    20 yr olds.
  • Alcohol merchants increased age-identification checking and reducing propensity
    to sell to minors.
CMCA COMMITTEE LEADER

Want to help develop this fun committee
that keeps alcohol out of the hands of
kids?

Sign up now!
Call 585-593-1920 x721
revealed:

  • Teenagers usually get their alcohol
    from persons aged 21 or older.

  • Second most common source for
    18-20 yr olds is buying alcohol from
    a store, bar or restaurant(despite
    that such sales are illegal).

  • In the 12th grade, boys are more
    likely than girls to buy alcohol from
    a store,bar or restaurant.

  • The higher a teenager's weekly
    income, the more likely it is that
    he/she will buy alcohol from a store,
    bar or restaurant.

  • It is easy to get alcohol at a party,
    or from siblings, or others 21 and
    older.